Building Iconic Brands
the power behind everyday brands.
Founded in Berlin in 2020, we've grown from an Amazon aggregator into a global brand builder, scaling beloved consumer products into iconic omnichannel brands. With over 20 brands and a presence across Europe, Asia, and North America, we transform listings into legacy through innovation, operational excellence, and bold ambition.
OUR MISSION
BUILDING ICONIC BRANDS – FOUND EVERYWHERE, LOVED EVERY DAY
OUR JOURNEY
2020
The Beginning
Born in Berlin with a bold vision, a world-class team, and strong investor backing.
2020
Scaling at Speed
Rapidly acquiring and scaling top-performing Amazon brands.
2021
Joining Forces
with KW
with KW
Uniting with KW Commerce, a powerhouse in the Amazon space.
2023
Elevating Our Game
Merging with Elevate Brands to expand reach and expertise in the US.
2024
Laying the foundation
for an Iconic future
for an Iconic future
Evolving from aggregator to builder of global household-name brands.
2025
Looking ahead
Driving forward our mission to build iconic brands - loved everywhere, every day.
DISCOVER OUR GLOBAL HUBS
