Andreas, founder of AZ Delivery

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Start

Dec

2014

Founded by Andreas and Albert

Expand

Mar

2018

Market leader in Germany, expanded into FR, IT, SP & the UK

Exit

Dec

2020

Sold to SellerX

“We spoke to a few aggregators. My partner and I really discussed which was better. It wasn’t just about the price but about everything. Their vision and the feeling we had for them. SellerX was the clear winner.”

Andreas, founder of AZ Delivery

Intro

In 2014, Andreas was struck by inspiration. He decided to build an FBA after seeing his brother wait several weeks just to receive a delivery of computer parts from China. Before long, business was thriving and Andreas quit his day job. He took the plunge to concentrate on establishing his brand, AZ Delivery. By 2018, it was the market leader in its category Germany. It sold to SellerX in December 2020. Since then, we have grown its logistics by 30%. 20 new products have been launched, supply chain has been streamlined and content has been optimized for 150 ASINs.

Selling Process

Why did you decide to sell your Amazon FBA business?

This business started as a side-hustle and got bigger and bigger, month-on-month, year-on-year. We ended up having 40 employees and it started to become stressful. I loved growing the business but wasn’t enjoying it anymore. It got to the point where we just wanted to sell and move on to try different things.  

Why did you decide to sell to SellerX over other Amazon aggregators?

We spoke to a few aggregators. My partner and I really discussed which buyer was better. It wasn’t just about the price but about everything: their vision and the feeling we had for them. SellerX was the clear winner. We both felt SellerX would take the brand further.

How has your life changed since selling?

I finally drove a Lamborghini. It is the car I’ve always wanted. Now I have the money to try different business ideas and start a new venture, also discovered another niche product and am building another FBA business. I’d definitely talk to SellerX again when it is time to sell.

Would you recommend SellerX?

Yes. They are very honest and easy to talk to. We admired their vision for AZ Delivery.

Our Story

How did you start your Amazon FBA business?

My brother was studying computer science and ordering parts online for his course. One day, I went with him to the customs office because he had to pick up a package from China. We waited for hours so he could get this package and I couldn’t believe he would wait around so long for this stuff. Why not just order off Amazon? He told me the same things cost at the very least ten times more on Amazon. That’s when I saw the opportunity for a side hustle. I had just been promoted at work and was quite happy, but soon the side hustle became so successful I quit my day job.

TELL US ABOUT YOUR BUSINESS

TELL US ABOUT

YOUR BUSINESS

Get started on your journey to what’s next by giving us some information about you and your business.

TELL US ABOUT YOUR BUSINESS

Get started on your journey to what’s next by giving us some information about you and your business.

TELL US ABOUT

YOUR BUSINESS

TELL US

ABOUT

YOUR

BUSINESS

Contact

info@sellerx.com

Berlin

SellerX
Jägerstraße 41
10117 Berlin
Germany
info@sellerx.com

London

SellerX
1 Poultry
London EC2R 8EJ
United Kingdom
info@sellerx.com

Dongguan

SellerX
C3 B, Huake Business Park
No. 120 Guanchang Road
Dongcheng
Dongguan
China
infocn@sellerx.com

Hong Kong

SellerX
39/F, Tower 1, Metroplaza
223 Hing Fong Road
Kwai Fong
Hong Kong
infocn@sellerx.com

EN